6 Ways to Generate Urgency in B2B Sales
Janek Performance Group
AUGUST 23, 2023
It was instrumental in Kahneman winning the 2002 Nobel Prize in Economics. Special discounts, one-time-offers, and other time-sensitive promotions can be great incentives to create urgency. Therefore, if you wait for customers to announce readiness, you’ll lose opportunities. Of course, all buyers assess needs differently.
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