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A Marketer’s Guide to European Union (EU) Privacy Laws

Zoominfo

The ePrivacy Directive , passed in 2002, was created to reinforce privacy by protecting the confidentiality of communications and establishing rules for tracking and monitoring data subjects. Technical measures can be two-factor authentication, and organizational measures include extensive staff training.

Campaigns 130
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AI And Sales, What We Misunderstand

Partners in Excellence

AI offers great promise in helping better identify, segment, and target our prospects. For example, for years we have had analytic and marketing automation tools to better segment, better tune, and refine our marketing and content outreach to customers. I think I understand some of the possibilities.

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Go To Market Strategy Guide: Use Our Proven Template Framework

LeadFuze

Covering multiple segments. SkyStream had to diversify its business when the “bubble” burst in 2002. Segmentation. It would be redundant to repeat this element, so we will move on to segmentation. Segmentation of your B2B customers. Small businesses are somewhere in the middle. Market intelligence.

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Virtuous Cycle vs. Death Spiral with Scott Sands {Hey Salespeople Podcast}

SalesLoft

” I remember the 2002 Dot Com bubble, where there were a bunch of companies that went out of business because they didn’t have any profits. We’re still half a million salespeople short in the marketplace because not as many people are investing in training new salespeople to be successful in their career.

Hiring 40
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PODCAST 76: Bottom-up Approach for Sales Rep Productivity Model w/ Kevin Egan

Sales Hacker

Kevin Egan: Between Oracle and Salesforce, I had a couple stops, but I got to Salesforce in 2002. In some ways, you want it to drive the sales reps job of education and facilitating training sessions, and driving clarity on what the benefits of the service are. That is: “What are reps producing on average by segment by geo?”

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5 Shifts to Move to Mega-Deal Thinking & Catch Whales: Overcoming Small-Deal Syndrome (Summit Replay)

Sales Hacker Training

This video training was originally presented at the 2019 Sales Hacker Success Summit. So, he was tasked with going to open a new market segment for his company, and so what he would do is he would set up monthly market updates, and he invited everybody in the C-suite of his company. What You’ll Learn.

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The Ultimate List of Marketing Podcasts

Zoominfo

Each episode runs less than an hour and contains the following segments: Content marketing in the news, rants and raves, and this old marketing example of the week. The podcast is hosted by search engine optimization experts with more than 13 years of experience helping and training marketers all over the world. Check it out!