Increase Sales

JANUARY 21, 2016

When sales professionals and SMB owners decided to incorporate social marketing as one of several marketing channels, this is not a one time event or a sporadic action. This particular marketing channel does take time and is not the quick fix to increase sales. For the last 11 years I have using social media as a marketing channel.

Social Media 70

Social Media Marketing Ideal Customer Profile Journal 70

The ROI Guy

MAY 6, 2010

New Customers in Q1 2010 Alinean has been selected to develop and power value-based sales and marketing campaigns for Wipro , PGI , CSC , CiRBA , MokaFive , Shoretel , Informatica and OfficeMax. Value Selling Tools and the Buying Lifecycle Is there an ROI from Social Media? Latest Research. Let the Good Times Roll? Powered by Blogger.

ROI 40

ROI B2B Demand Generation Agencies Hiring 40

The ROI Guy

FEBRUARY 14, 2011

The majority of CMOs still don’t know what the ROI is of their social media efforts, with the majority of respondents indicating that they were not getting an ROI or did not know the ROI from various campaigns and channels. Value Selling Tools and the Buying Lifecycle Is there an ROI from Social Media? Latest Research.

Social Media 60

Social Media ROI Media B2C 60

The ROI Guy

OCTOBER 22, 2010

Friday, October 22, 2010 Tech Marketers May Need to Rethink Budgets for 2011 according to new Harte-Hanks research Technology marketers are challenged today with handling proliferating marketing channels to reach and engage more overloaded, skeptical and frugal buyers than ever before. Latest Research. Let the Good Times Roll?

Harte Hanks 45

Harte Hanks ROI Marketing Social Media 45

The ROI Guy

DECEMBER 6, 2010

Monday, December 06, 2010 Predictions for 2011: The End of B2B Sales & Marketing as We Know It? And this is but one of several traditional and on-line channels that are proactively providing information on a daily basis to prospects. Value Selling Tools and the Buying Lifecycle Is there an ROI from Social Media? Latest Research.

ROI 40

ROI B2B Social Media Buying Cycle 40

The ROI Guy

NOVEMBER 4, 2010

Thursday, November 04, 2010 IDC: Economic Buyers, Digital Overload and Sales Enablement Define Marketing for 2011 I just had the pleasure of presenting a webinar with Randy Perry, VP Business Value at IDC. Sales is being invited later into the decision making process and even worse, potentially disintermediated from the cycle altogether.

ROI 45

ROI Buyer Buying Cycle Social Media 45

The ROI Guy

JULY 15, 2009

Assessing the savings quarter by quarter, in minutes a VMware sales professional or channel partner can develop a report card on the value VMware has delivered. IT Spending on the Rise, Sales Enablement and The Economic-Buyer ► 2010 (118) ► December (5) Social Media Hierarchy of Needs - Best Practices f. Latest Research.

ROI 40

ROI Social Media Media B2B 40