Pointclear

MAY 23, 2011

Ruth is Founder of eMarketing Strategy , a consulting practice that assists companies build their customer acquisition and retention strategies. Have a look at the reports here: 2009 and 2010. Today we're honored to have guest blogger Ruth Stevens share her thoughts on database marketing.

Resources 160

Resources Marketing B2B Study 160

SalesLoft

SEPTEMBER 17, 2019

Why is quota attainment lower now that it was in 2009 at the bottom of the recession? Similarly, today, you’ve got a generation of CFOs and CEOs that led companies through the 2009 recession, who are reporting results to Wall Street. By 2010, that was down to 15 million. What’s the retention rate?

Hiring 40

Hiring Scale Quota Call-back 40

The ROI Guy

NOVEMBER 14, 2011

According to the 962 respondents, SMB IT spending on hardware, software and services has increased from an average of $108K per organization in 2009, to a planned $143K in the second half of 2011. These findings are leading some to predict that the ability to attract and retain talent will quickly become a major IT challenge.

Case Study 69

Case Study Marketing Proposal Hiring 69

The ROI Guy

NOVEMBER 8, 2006

Most CRM ROI oriented business cases focus too much on the near term, counting only direct “hard&# benefits and ignoring the more important soft benefits that relate to customer satisfaction, retention and lifetime value optimization. Value Selling Tools and the Buying Lifecycle Is there an ROI from Social Media? Latest Research.

ROI 40

ROI Ideal Customer Profile Social Media Customer 40