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How Online Sales Can Help You Grow in Hard Times

Hubspot Sales

This stat may be easy to brush aside in economic expansions, but in a time when every dollar of sales and marketing expense should be scrutinized, it's impossible to ignore. The 2008 recession accelerated their inability to adapt to changing consumer demand -- and by 2010, they filed for bankruptcy. How HubSpot Payments Can Help.

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4 Trends Putting the “Value” Back in Value-Added Resellers

Hubspot Sales

If you're an IT reseller, value-added reseller (VAR), or channel partner advising clients on any part of the front office (marketing, sales, or customer success) -- especially for businesses under 1,000 employees -- there are a few trends you should be aware of. And it’s not just happening across sales and marketing.

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How to Craft a Winning B2B Sales Strategy

Pipeliner

In fact, there are entire companies that use this as their primary marketing channel. Door-to-door sales is largely seen as an outdated marketing strategy. Just like they did in the 2010 movie by Leonardo DiCaprio. His business offers SEO marketing services to tech companies – particularly in the finance niche.

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Lean Startup Methodology: What It Is and How to Implement It

Hubspot Sales

However, what worked to build new companies in the 2010’s isn’t necessarily the best course of action in 2020 and beyond. Key activities — The key activities section of your business channel strategy should define all of the steps your business takes to make your value proposition a reality.

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How to Build an Online Presence as a Sales Industry Influencer, According to Notable Sales Experts

Hubspot Sales

Hear me out for a moment — we’re going to take our salesperson hat off and are going to tap into our marketing alter-egos (briefly, I promise). Over the past decade, the rise of social media and the emerging field of influencer marketing has turned how companies advertise and sell their products upside down.