article thumbnail

The 5 Top Media for Cold Prospecting

Pointclear

But what are the most effective outbound marketing channels for kicking off a business relationship? These are the five essential channels you can rely on for generating a steady stream of inquiries that you can then convert to qualified leads, and have a prayer of closing enough sales to meet your revenue quota.

Media 233
article thumbnail

Emptying Your Sales Trash By Colleen Francis

Sales Training Advice

Do you sound like a radio ad or a telemarketer? To get attention and be memorable in the eyes of prospects and clients, you need to leverage several media channels at once. I recently read a study that found that in 2010, 80% of tradeshows leads never get a follow up. Do this regularly. Be objective.