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The Pipeline ? It's About the Buyer, Stupid! ? Sales eXchange ? 125

The Pipeline

RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. It’s About the Buyer, Stupid! But I wouldn’t lose much sleep over it since I don’t think human nature (and yes buyers are human), has changed all that much since the advent of the web. December 2011. August 2011.

Buyer 219
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How Artificial Intelligence Will Change Decision-Making For Businesses

Tenfold

It will be measured in more practical ways, like return on investment, new market opportunities, diseases cured and lives saved.”. The model is designed to help financial services companies map buyer personas, simulate “future selves” and anticipate customer behavior. It’s a similar case in the fields of retail, marketing and sales.

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Selling into Startups 101: What You Need to Know to Find a Unicorn

Sales Hacker

Imagine growing with them on their journey to becoming a publicly-traded company with an $11+ billion market cap. The total addressable market continues to grow and is ripe for selling to, but very few startups reach unicorn status. Imagine having the opportunity to sell into a company like Lyft in 2011. trillion worth of funding.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

To have a successful product launch, you need to craft a thoughtful, actionable, effective go-to-market (GTM) strategy framework. Without proper planning, it’s impossible to know if you’re chasing the wrong audience, are too early or too late to a given market, or targeting a market that's too saturated with similar solutions.