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What is the State of Marketing in 2013

Score More Sales

It is time to review how a customer experiences your brand says IBM. The annual “State of Marketing” Global Survey of Marketers has again been completed, and results were announced at the Smarter Commerce Global Summit last week. A shocking statistic of $83B lost each year in poor customer experiences.

Marketing 241
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Smarter Commerce Global Summit 6 Tips for Midmarket Companies

Score More Sales

For midsize companies there was no shortage of ideas, examples, and tools to help any company improve marketing, sales, and procurement. I’ll be posting more about the top findings of IBM’s annual Chief Marketing Officer survey. If you have not seen the survey results yet, take a look to hear about omni-channel shoppers and more.

Company 208
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5 Sales Negotiation Strategies that Work | Sales Motivation and.

The Sales Hunter

Once you give the customer a lower price, they’ll expect it each time. Never interrupt a customer and, by all means, always allow the customer to speak first. Time is the greatest negotiating tool you have. The more you can know about the customer’s timeline, the better. customer service.

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Solutions to Your Small Business Sales Challenges | Sales.

The Sales Hunter

As I survey some of the forces flowing through our economy, and witness the way in which they impact my clients, I have to agree. A far more effective response is to create a sales and marketing system that provides an interconnected, measurable set of processes and tools that ultimately result in increased sales. customer service.

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PowerViews with Ginger Conlon: Trustability & Your Customer's Voice

Pointclear

Click to start video at this point —Asked about what companies are thinking and doing about satisfying their customers in 2012, Ginger notes the combination of the current economy and customers having social media megaphones means companies can’t hide from what customers are saying anymore.

Customer 145
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Six Key Principles To Managing Remote Sales Teams

Crunchbase

Self-service has long been found to have a high impact on customer satisfaction. In fact, Gartner recently found that the technologies commanding the most investment in customer service are those related to customer-facing channels, such as self-service. Tiering of Leads .

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Putting the Social into CRM Predictions for 2012 ? Score More Sales

Score More Sales

Putting the Social Into CRM Predictions for 2012. Exciting enhancements are on the horizon are new tools to work with CRM and Social CRM to bring knowledge TO the user, rather than the user doing all the thinking and pre-work. Let’s look at an old definition, the challenges with CRM, and some predictions for 2012. Consulting.

Lead Rank 172