B2B Programmatic Advertising for Beginners
Zoominfo
MARCH 12, 2018
billion in 2017. By automating even some of the process, programmatic effectively saves marketers time, energy and money – all while increasing the chances of success. Prioritize Mobile: Approximately 80% of programmatic ad spend was put towards mobile formats in 2017 according to an eMarketer report. Instant optimization.
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