Zoominfo

MARCH 12, 2018

As with nearly every other aspect of business— automation, predictive learning, and artificial intelligence have drastically changed the advertising landscape. Programmatic advertising. programmatic spending is predicted to grow by more than 20% to $39 billion in 2018. What are the benefits of programmatic advertising?

Advertising 185

Advertising Advertising B2B Scale 185

Zoominfo

OCTOBER 22, 2019

As with nearly every other aspect of business— automation, predictive learning, and artificial intelligence have drastically changed the advertising landscape. Programmatic advertising. programmatic spending is predicted to grow by more than 20% to $39 billion in 2018. What are the benefits of programmatic advertising?

Advertising 100

Advertising Advertising Scale Cost Per Click 100

Zoominfo

OCTOBER 18, 2018

Event marketers have always been at the forefront of cutting-edge technology, as they strive to grab and keep attendee interest long after each event is over. In fact—88% of event professionals said they plan to use artificial intelligence in 2018, a 107% increase from the previous year ( source ). Here’s how: 1.

Lead Rank 196

Lead Rank Lead Scoring How To Promotion 196

Sales Hacker

NOVEMBER 22, 2017

Top 10 Sales Excuses You Need to Stop Making in 2018: We can’t find qualified prospects. Our marketing team sucks. The market is drying up. Find ways to better synchronize marketing and sales departments as well as sales development reps and account executives. Our Marketing Team Sucks.

Ideal Customer Profile 87

Ideal Customer Profile Cold Calling Lead Rank Sales Qualified Lead 87

Cience

JANUARY 10, 2020

Let’s ask B2B marketers. We ran a short survey asking B2B marketers the following questions: Is your website mobile?friendly? We got 34 answers from various marketers. One marketing specialist shared the case studies of his 2 B2B clients. Most of the companies are from the Marketing and IT sectors. General results.

B2B 54

B2B Top of Funnel Marketing Lead Rank 54

Cience

JANUARY 10, 2020

Let’s ask B2B marketers. We ran a short survey asking B2B marketers the following questions: Is your website mobile?friendly? We got 34 answers from various marketers. One marketing specialist shared the case studies of his 2 B2B clients. Most of the companies are from the Marketing and IT sectors. General results.

B2B 52

B2B Top of Funnel Marketing Lead Rank 52

Showpad

OCTOBER 9, 2020

Customer knowledge lives in your CRM systems, surveys, meeting notes, market research and excel sheets. One of the first touchpoints your customer has is with your marketing team. It’s not only salespeople who drive revenue; it involves services, customer success and marketing teams. Market like a human.

Hiring 40

Hiring Sales Enablement Lead Rank Enterprise 40