Zoominfo

MAY 9, 2022

It wasn’t long ago that sales as an industry was driven largely by volume — more leads meant more prospects, which sometimes translated into more revenue. One of the most common questions among prospective buyers of sales engagement platforms is what kind of return on investment (ROI) they can expect. It does not exist.”

Scale 130

Scale Sales Automation Hiring ROI 130

OutboundView

SEPTEMBER 20, 2018

B2B Marketing and Sales teams need to be testing things like outbound marketing, paid advertising, PR, events, etc. The most commonly used customer profiles often include descriptors like industry, revenue size, location, or employee count. Buyer Personas. Who’s your buyer? It’s an easy question, right?

Paid Content 34

Paid Content B2B Top of Funnel Outsourcing Services 34

Sales Hacker

OCTOBER 7, 2021

Every industry needs sales so the education you receive working in this role can be immense. Using her 20+ years of trench experience in B2B tech sales and support, Anita teaches sales professionals around the globe how to leverage key principles of human psychology to help buyers make a decision in the seller’s favor. Rachael Rohn.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130