Increase Sales

JULY 11, 2012

For the third time in as many weeks, I’m waiting to hear back from advertisers to whom I’ve sent a media invitation with short and relatively painless lists of interview questions for the development of feature stories in the local press. Share on Facebook. Learn more about her work at [link].

Media 160

Media Real Estate Nonprofit Film 160

Sales Hacker

JANUARY 15, 2020

I don’t relate to companies like Google, Spotify, and Uber. What to do instead: We sent this email, and it landed us a meeting because we shared our results with a similar nonprofit. Avoid sharing case studies or social proof with companies the prospect doesn’t relate with. Let’s look at an example. If not, get rid of it.

Outbound 80

Outbound Cold Calling Case Study LinkedIn 80

Sales Hacker

AUGUST 7, 2020

Director of Public Relations and Business Development. Group Vice President, Advertising Sales and Partner Solutions for Inclusion Audiences. Team Lead Nonprofit. Director of Strategic Partnerships & Agency Relations. Jim Pattison Broadcast Group. Alice Heiman. Founder & Chief Sales Officer. Alice Heiman, LLC.

Demand Generation Agencies 121

Demand Generation Agencies Hiring Enterprise Enterprise 121