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Showing Email Some Love: Valentine’s Day Email Strategies That Work All Year Long

Appbuddy

Lead-up starts around two weeks before the big day, and their cross-channel email and SMS campaigns focus on tugging the heartstrings. This email providers readers with gift ideas, suggestions on how to celebrate with their besties, and even a blog article that explains the “holiday” in more detail.

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How to Escape the Sales “Feast or Famine” Trap

Sales Hacker

This is like trying to climb a mountain with heavy and unnecessary baggage — nobody needs to pack a hairdryer to summit Everest. I have a #wins channel that I use in my sales coaching. You’re almost certainly spending time on things that need to be eliminated — low-value actions, negative habits, self-sabotage, and limiting beliefs.

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New Year’s Resolutions for Growth Marketers in 2022 

Appbuddy

And I’m certainly biased, but I think Everest and DemandTools, both from Validity, go a long way towards helping marketers deliver more personalized, accurate campaigns. Read the full TechCrunch article to see what my peers had to say about their marketing goals for the upcoming year. Conclusion.

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How to Explain SPF in Plain English

Appbuddy

Email is a top revenue-driving channel for most businesses. Read our article here about DKIM and how it provides additional protection for your email program. . We’ll cover how to use SPF to prevent email fraud, protect your brand reputation, and boost your email deliverability. Best of all, we’ll do it in plain English. .

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Maximizing Profits: How to Capitalize on Ecommerce Growth

LeadFuze

This article will guide you through innovative strategies that boost sales by personalizing customer experiences and streamlining your supply chain. It pays off big time to pay attention—not just listen—to customer feedback pouring through various channels because guess what?

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Email Accessibility 101: Best Practices for Email Marketers

Appbuddy

Smart use of accessibility enhances brand reputation, amplifies ethical positioning, and increases ROI from the email channel. . Try accessibility tools: There are various email software tools—like Validity’s Everest email success platform — that help senders understand how their emails render across multiple platforms and clients.

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Email & Ecommerce: Christmas 2020 Trends

Appbuddy

The email highlights multi-channel options to support, and John Lewis also offers advice on cheering up friends and family who are struggling during this period. We’ve focused more on emotional hardship in this article, but economic hardship is also a part of the current reality and many consumers are struggling to make ends meet.

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