Nutshell

MARCH 20, 2024

So, how do you ensure you’re always bringing in fresh leads for your business? It’s simple — lead generation software. Choosing lead generation software can be tricky, though, with so many tools to choose from. Explore Nutshell’s Features What is lead generation software?

Lead Generation 77

Lead Generation Lead Rank Sales Qualified Lead Lead Scoring 77

Sales Hacker Training

MARCH 14, 2023

Here’s a list of the best lead generation tools on the market today. These solutions range from CRM tools to exit-intentlead capture to sales management tools to marketing software and beyond. We’ve broken down the best lead generation tools into four distinct categories.

Lead Rank 52

Lead Rank Lead Scoring Lead Generation Sales Qualified Lead 52

Zoominfo

JULY 2, 2020

For those who aren’t familiar, marketing automation tools are exactly what they sound like—tools that automate certain marketing practices. Some sample KPI’s to look at include: Cost per lead Revenue Average lifetime customer value Conversion rates Website traffic ROI. Find the right tool.

Marketing 246

Marketing Webinar Metrics Reachforce Top of Funnel 246

Close.io

AUGUST 30, 2019

Companies that manage to find a product-market fit and use product-led growth are able to keep their acquisition cost low. This contradicts, of course, with the fact that customer acquisition cost (CAC) is up 50% in the last five years across B2B and B2C. An example of such a product is Marketo. Image source: Marketo.

Top of Funnel 90

Top of Funnel Lead Rank Marketing Sales Qualified Lead 90

Pointclear

SEPTEMBER 22, 2015

With ABM you fish with a spear (again, this is from Jon Miller, co-founder of Marketo and founder of Engagio.) Raab Associates provides consulting to help select the right tools and deploy them effectively. I will be presenting on this topic on Sales and Marketing Management Magazine’s SMM Connect on September 23 at 1:00 PM EDT.

Account Based Marketing 100

Account Based Marketing Lead Generation Account Lead Rank 100

Sales Hacker

OCTOBER 30, 2018

Trish Bertuzzi founded The Bridge Group to help B2B technology companies build world-class Inside Sales teams. During her training sessions, she shares both the science and working tools that you can use immediately to enhance performance both for yourself and your team members. Jamie Crosbie – Founder & CEO at ProActivate.

Top of Funnel 111

Top of Funnel Hiring Scale Lead Rank 111

Pointclear

FEBRUARY 27, 2014

But it’s only a tool. Too often, these days, I am hearing B2B marketers mouth claims like, ”We got this new [fill in the brand] automation tool, so now we can reduce headcount.” But it’s only a tool. By now it’s clear that the database is the single most important success factor in B2B marketing communications.

Marketing 266

Marketing Strategy Eloqua Marketo 266