Remove B2B Remove Marketing Remove Omniture Remove ROI
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How B2B Marketing Leaders Can Transform Click Data into ROI Insights

SBI Growth

Your company has likely implemented some level of web analytics through Google Analytics, Web Trends or Adobe Omniture. In addition, you are probably using a marketing automation system that tracks leads and viewing history. Is your content marketing strategy working? These foundations provide rich data input. Why do you care?

ROI 306
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PODCAST 135: Pushing Through the Zone of Discomfort Towards Personal Growth with AJ Bruno

Sales Hacker

QuotaPath is a little bit bucking the trend for me, in that I built the product and engineering team first and wanted to make sure that the end-user saw value in the product, imagine that, before going and building up a bad-ass B2B sales team. Maybe we had marketing. I know you have product market fit. So, kudos to you, sir.