Babette Ten Haken

AUGUST 23, 2018

When you take ownership of not only acquiring, but retaining customers, you develop your own customer retention scorecard. After all, they are hired, and compensated, to go out there and hunt prospective clients. Customer retention matters when it is time to renew that contract. Subscribe to my blog. Close deals.

Retention 154

Retention Customer Revelation Loyalty 154

Babette Ten Haken

DECEMBER 3, 2018

When we sell to them, design for them, implement solutions or engage in customer service activities. Initially, we are excited to do business with these clients, even if they already are existing customers. After all, the prospect of turning new business into repeat business means we bring value to their business tables.

Ideal Customer Profile 85

Ideal Customer Profile SME Hiring Customer Service 85

Babette Ten Haken

JANUARY 7, 2019

Yet, each time she either sent that story to current or prospective clients, or told that story to them herself, she fell short of being convincing. And even outsourced and curated customer stories can sound too good to be true to current and prospective clients. Compelling storytelling fuels customer retention.

Ideal Customer Profile 79

Ideal Customer Profile Outsourcing Services Customer Retention 79

Babette Ten Haken

DECEMBER 6, 2018

Have you ever found yourself in a situation where prospective or current clients asked you: “So just how did you do that?” Subscribe to my blog. Babette Ten Haken catalyzes organizations and associations, like yours, who want to leverage a more profitable workforce to retain the customers you work so hard to win.

Ideal Customer Profile 73

Ideal Customer Profile Outsourcing Services SME Hiring 73

Babette Ten Haken

AUGUST 20, 2018

Yet, the further down the sales cycle we go, these are the stories our prospective clients truly want to hear. Then, when our service teams visit with customers, these stories are so easy to tell. Except these teams do not even realize (or have been told) that they actually can engage the customer in storytelling.

Retention 51

Retention Customer SME Industry 51

Babette Ten Haken

APRIL 15, 2019

When your story is all about customer skepticism, then prospective customers do not do business with you. Because, for starters, they compare stories with your former customers. If you want to change your story, and your customers’ experiences, contact me. Because your former customers are talking about you.

Ideal Customer Profile 22

Ideal Customer Profile Customer SME Retention 22

Sales Hacker

OCTOBER 7, 2021

B2B is H2H – human to human – and most women can leverage these powerful skills to create lasting connections with prospects, personalize value, and create customers for life. Know that who you are, what you stand for, and how you bring that into your customer relationships is the only true differentiator you have.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130