Salesmate

JUNE 15, 2021

Marketing is what reflects your brand in front of your prospects and customers. Marketers spend most of their time connecting and engaging with prospects, managing customer information, and capturing more leads. Marketing automation takes an omnichannel approach that automates every single process, from prospecting to capturing leads.

Software 52

Software Software Marketing Scale 52

SBI

OCTOBER 22, 2014

If you’re like most Marketers today, you’re seeking high performance results via tools that complement your primary Marketing Automation platform; such as Marketo, Pardot, Eloqua. Infer also produces a “fit score” which uses predictive analytics to determine how closely each lead matches your ideal prospect profile.

Lead Rank 122

Lead Rank Outsourcing Services B2B Lead Scoring 122

The Pipeline

JULY 29, 2011

It’s usually marketing’s job to create campaigns and messaging, and set social media and web strategy. If you don’t have your inbound web strategy in place, outbound sales will have to work harder to find prospects and nurture them. Ask your prospects what you can do to help them learn your products and how they can help.

Sales Qualified Lead 266

Sales Qualified Lead Pipeline Lead Rank Lead Scoring 266