Pointclear

DECEMBER 8, 2011

Chris Selland is CMO at Terametric , a company focused on maximizing marketing ROI by helping marketers capture and measure all their channel marketing data. Especially since new marketing channels, technologies and platforms are making all of this much easier. A recent lawsuit, for instance, values Twitter followers at $2.50

ROI 178

ROI Demand Generation Agencies Salary Demand Generation 178

SBI

JUNE 19, 2019

Our rich account level insights, active named contacts and intent-driven services are powering new levels of performance for demand generation, ABM, sales prospecting, channel enablement and more. For more information, visit techtarget.com and follow us on Twitter @TechTarget. Michael Cotoia, CEO, TechTarget.

Account Based Marketing 50

Account Based Marketing Engineering Ideal Customer Profile Account 50

Sales Hacker

JUNE 16, 2022

Maximizing efficiency requires everyone to play off the same sheet of music. Head of Demand Generation at Outreach. Q: How should demand gen orgs pivot in times like these? Demand gen orgs should always be looking at efficiency metrics and know exactly where they would need to pull back if/when the market gets tough.

Cost per Lead 91

Cost per Lead Demand Generation Agencies Lead Rank Lead Scoring 91

SugarCRM

FEBRUARY 11, 2020

Twitter, for example, already demonstrates this increase, with ad revenue increasing 60% year-over-year from Q3 2014 to Q3 2015. Therefore, you should conduct tests to determine which topics, content types, tone of voice, images and so on work best for you on each channel. million in 2015 to well over $35 million by 2017.

Social Media 26

Social Media Advertising Advertising Media 26

SugarCRM

FEBRUARY 11, 2020

Twitter, for example, already demonstrates this increase, with ad revenue increasing 60% year-over-year from Q3 2014 to Q3 2015. Therefore, you should conduct tests to determine which topics, content types, tone of voice, images and so on work best for you on each channel. million in 2015 to well over $35 million by 2017.

Social Media 20

Social Media Advertising Advertising Media 20

Delicious Sales

MAY 2, 2012

Channels (799). Demand Generation (181). Twitter (1359). Maximizer (636). SalesProCentral can personalize the content based on your interests, your LinkedIn profile, what you share on Twitter and LinkedIn, and what content people similar to you are sharing. Training (4995). Prospecting (4539). Tools (2872).

Lead Rank 99

Lead Rank Leads360 Lead Scoring Top of Funnel 99

Green Lead's B2B

JANUARY 19, 2023

Once you’ve created content such as a white paper or infographic, there’s no need to keep it confined to your territory, in this case, your website or social media channels. As an added bonus, by using content you’ve already created, you’re maximizing your investment. Some easy options include sites like Medium, LinkedIn, or Twitter.

Top of Funnel 26

Top of Funnel Ideal Customer Profile Cost per Lead B2B 26