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3 Steps to Combining Social Media & Competitive Intelligence

SBI Growth

An article written by Jenna Cheng cites the following: “Several research studies reveal the growing importance of social technologies to competitive and marketing strategy. You need to apply significant time, energy, and resources if you hope to keep up. Social media channels and news sources are great ways to monitor competition.

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Why ABS is Even More Critical During COVID-19

Crunchbase

Here’s a quick rundown on account-based selling to help get your teams up to speed and on board with this strategy as it becomes increasingly important to lead with empathy, optimize workflows, and focus energy on tactics that generate the highest return on investment. Source: Reachforce & Marketo . What is account-based selling?

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3 Reputable Outbound Sales Strategies for Sure Sales Success

LeadFuze

Outbound sales, as defined by the American Marketing Association, is the process by which the sales representatives make outbound sales calls or use other sales channels to contact prospects. . In online marketing, it’s critical to understand how to attract the proper audience. Step 2: Build prospect profiles.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

That company only lasted another year before they were out of business, so it was a poor use of my energy, time, and being away from my family – a lesson I work to pass on to others new in roles today. What is your best piece of career advice for women in sales? Commit to being an expert at what you do. Hang Black.

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