Channels PointClear Prospecting ROI 
Pointclear
MARCH 6, 2014
Social media marketing is now precariously ensconced as a more-or-less mainstream marketing channel. Companies try to dutifully engage with customers and prospects on all the main social channels, plus as many of the secondary ones as possible. Others are more subtle branding channels with more difficult-to-measure metrics.
Pointclear
FEBRUARY 13, 2018
Jim Obermayer is the founder of the Sales Lead Management Association , and host of the Funnel Radio Channel. Jim recently interviewed PointClear’s Dan McDade about the five most important things he’s learned in business and life—in one of an ongoing series of radio programs featuring sales and marketing industry leaders.
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Pointclear
APRIL 6, 2017
We quickly become a major outbound sales channel for our clients so I thought we’d have much to discuss. We work at scale delivering strong ROI by handling the grunt work of prospecting, qualifying, networking, and outreach. we give growing companies an unfair advantage to beat revenue goals. Any interest in a short chat?
Pointclear
APRIL 24, 2018
How can you dramatically improve ROI on marketing automation investments? The top 30% of your prospect base (larger organizations, in the right verticals, with the optimal environment, etc.) It should come as no surprise that I recommend against email as the exclusive channel to reach prospects: Automating the right process is smart.
Pointclear
JUNE 10, 2016
By being proactive when it comes to the 7 truths about sales and marketing that CEOs need to know, companies can go a long way toward achieving marketing ROI, and driving revenue results. CMOs are also tasked with growth and demand generation, while finding ways to deliver a cohesive story in a multi-channel environment. A summary: 1.
PandaDoc
SEPTEMBER 2, 2020
This disparity isn’t surprising, as a number of factors have come together in recent years to make B2B sales more challenging than ever: That same HubSpot report also found that 38% of salespeople say getting a response from prospects is getting more difficult. What to check out: The Battles of Starting Your First Prospecting Role.
Pointclear
MAY 2, 2012
He adds that inbound marketing is generally thought of as search optimization and links so that prospects find you either through a search or by reading something interesting that is linked to you. He adds that those prospects should be considered more highly qualified because they have expressed an interest in something you do.
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