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26 CRM Techniques and Strategies for Customer Retention

Cience

Your customers are one of your company’s most important assets. Although new sales are important, smart companies also focus on retention. What Is Customer Retention? Customer retention means keeping the clients you already have. You know how hard it is to get new customers. Pretty simple, right?

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3 Facts About B2B Buyer Experience You’re Probably Ignoring

Sales Hacker

Given that the majority of salespeople are looking for easier engagement opportunities with prospective customers, making appointment scheduling easy for both parties seems a winning proposition. Likelihood to schedule appointments if offered by a company you may buy from.

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Forget B2B vs. B2C – Long Live B2P Sales & Marketing

Zoominfo

These unique characteristics then drive your entire business strategy – from branding to content creation to customer service and beyond. Why should B2B companies embrace a B2P approach? B2B companies tend to embrace a style of communication that is more risk-averse. Here’s an example.

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Forget B2B vs. B2C: Long Live B2P Sales & Marketing

Zoominfo

These unique characteristics then drive your entire business strategy – from branding to content creation to customer service and beyond. Why Should B2B Companies Embrace A B2P Approach? B2B companies tend to embrace a style of communication that is more risk-averse. Here’s an example.

B2C 100