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The Pipeline ? Beware The Mixed Message ? Sales eXchange ? 138

The Pipeline

For example, one of the large wireless carriers here in Canada is part of a larger media company, or conglomerate, they own TV outlets and magazines. But about six months ago, the magazine division of the same conglomerate, started sending me unsolicited copies of magazines, I had little or no interest in. Demand Generation.

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The Pipeline ? Get Your Veteran Salespeople to Take Baby Steps

The Pipeline

Dave is the founder and CEO of Objective Management Group, Inc., Magazine’s Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. Demand Generation. Join the Renbor Sales Solutions LinkedIn Group. About Dave Kurlan. Book Notice.

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Alinean Builds on Momentum for a Strong Second Quarter 2011

The ROI Guy

And our new partners, Tangence, The Vanella Group, Futurecurve and Rainier Group, help us broaden our customer reach and extend the services we are able to offer to our customers. Alinean has been selected to develop and power value-based marketing and sales tool campaigns for customers including Quest Software, Polycom and Finlistics.

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Alinean Adds Six New B2B Customers During the First Quarter 2011

The ROI Guy

As a result, leading marketers and sales enablement groups have recognized this change, using Alinean's solutions to become more interactive, provocative and value-focused in their sales and marketing campaigns." These new customers add to Alinean's ever-growing list of over 100 leading B2B vendors.

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PODCAST 138: From Marketer to CEO: The Power of Brand as a Growth Amplifier with Jake Sorofman

Sales Hacker

So there’s a group of people in Indy. Marketing was about demand generation, marketing was about building a pipeline. Does every CMO have to previously have been a director of demand generation? And we were running it like a magazine and we built conferences around that. Brand was this ephemeral thing.

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4 Keys to Building & Using Personas In the Sales Process

Costello

This includes basic facts about the group of individuals such as: typical role or title, general age range, educational background, technical abilities, specific skill sets, and so on. Typical Profile & Demographics. The profile and demographics are where most sales teams start when creating personas for the first time.

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170 Sales Terms From A – Z: The Updated Glossary of B2B Sales Definitions

Sales Hacker

Channel Sales is a method of classifying and deploying your sales force into groups focusing on different distribution channels such as in-house sellers, retailers, dealers, and direct marketers. Demand Generation. General Manager. Deal Closing. Decision Maker. Direct Mail. Direct Sales. Mr.Brown has gone dark.).