Exact PointClear Referrals Sales 
No More Cold Calling
NOVEMBER 21, 2013
Consider this example from Dan McDade, president and CEO of PointClear: The marketing department for one unnamed company generated more than 9,000 “sales leads” in a year, but only 1.28 You can probably guess what the vice president of sales told his team: Just ignore all leads from marketing, because they suck.
Jonathan Farrington
FEBRUARY 27, 2013
Phase 2 can be a potentially vulnerable time for a sales person, because without the benefit of an established track record, and in the face of possible problems, no matter how minor, this is the time when most newly acquired customers are apt to change their mind. Want to feel convinced that they have made the right decision.
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