Sales Hacker

JUNE 14, 2021

Change Sephora’s buying behavior, increase margin growth, and penetrate the C-suite. But the VP of IT acted as the gatekeeper and kept the distance between sales and the “buying team” that was collecting requirements in a vacuum and having internal conversations. Content was created to show the effects of working with an “Outside SAP

Account Based Marketing 82

Account Based Marketing Top of Funnel Ideal Customer Profile Account 82

InsideSales.com

OCTOBER 23, 2019

Cold calling the CEO is difficult, but not impossible — if you know how to structure your pitch and how to get past gatekeepers. I’ve seen it in almost every new rep: fear of the owner, fear of the gatekeeper, fear of the 2nd gatekeeper (the dreaded executive assistant), and reluctance to even approach the challenge. .

Decision Maker 63

Decision Maker Cold Calling How To Gatekeeper 63

HeavyHitter Sales

JUNE 1, 2010

Martin: Heavy Hitter Sales Psychology: How to Penetrate the C-level Executive Suite and Convince Company Leaders to Buy. Books For Heavy Hitters. Martin: Heavy Hitter Sales Linguistics: 101 Advanced Sales Call Strategies for Senior Salespeople. How do b-to-b sellers navigate this matrix in order to get to C-level executives?

SAP 98

SAP Jigsaw Cold Calling Top of Funnel 98