Lead Generation PointClear ROI Training 
Pointclear
NOVEMBER 8, 2017
There’s plenty of mediocrity in lead generation—both in-house and outsourced. However, there are a lot of things good insourced operations and lead generation companies do well. While lead generation (or teleprospecting) is not rocket science, there are a lot of moving parts in a well-run lead generation machine.
Pointclear
MAY 23, 2018
Lead nurture can triple the return on most marketing campaigns. By nurturing leads until they’re ready to turn over to sales, an organization can eliminate wasted marketing spend and increase sales results. Successful lead generation—inbound and outbound—requires nurturing. The numbers speak for themselves.
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Pointclear
FEBRUARY 13, 2018
(For more information, check out this blog about the four revenue sources that most ROI calculators miss.). Our management team has an average 10 years’ experience with PointClear, and that longevity translates into added value for clients. You're absolutely right. Dan McDade: The big hand theory. Smart inspires everyone around.
Pointclear
DECEMBER 27, 2016
Lead nurturing triples marketing's ROI, but only if done properly. Nurturing programs increase the overall program leads rate significantly: Standard B2B lead-generation programs produce an average 5% lead rate. I propose that nurturing is the most underutilized marketing activity at a marketer’s disposal.
Pointclear
JULY 24, 2012
Ask an engineer in your company to define a system and he or she will tell you it includes: Resources—such as budget, the lead generation resources, human resources and the software that manages the system. Procedures—the marketing and sales rules of execution, and the ROI projections.
PandaDoc
SEPTEMBER 2, 2020
Although 71% of companies say closing more deals is their top sales priority, further data from Forrester suggests that only 0.75% of leads generated become closed revenue. Sales Gravy is the most visited sales specific website and the destination sales training resource for sales professionals across the globe. Sales Gravy.
Pointclear
DECEMBER 2, 2010
My reasoning is based on facts; most marketing professionals do not make an effort to prove the ROI for their marketing efforts. They don’t act like winners; when asked if they can prove the ROI for their marketing efforts, they refrain from comment or give an excuse as to why they can’t prove the ROI.
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