Take your competitors’ clients (It isn’t stealing if you earn their business)
Sales and Marketing Management
JUNE 2, 2017
Warren Buffett’s annual letters to Berkshire Hathaway shareholders are pored over by millions of investors who hope to glean every ounce of wisdom the “Oracle of Omaha” has to offer. Sales teams have more tools than ever to monitor competitors and competitors’ relationships with customers. Self-education cuts both ways, he emphasizes.
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