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Get It Together! Marketing and Sales Collaboration That WORKS

The Pipeline

Instead of finding a positive solution to honor the common goal of growing the company, the two teams debate who is right. Smart companies today realize the problems of communication breakdown between sales and marketing teams. She specializes on the topic of small business tips and resources and business news.

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B2B is Dead – Long Live B2P

DiscoverOrg Sales

Larger B2C corporations have the major advantage of in-depth market research on shifting trends of consumers, and even small businesses can keep their ear to the ground and forge their own voice all the more to stand out. As Ann Handley has so rightly said , smart companies lead conversations, not just join them.

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