Increase Sales

APRIL 5, 2012

Marketing strategy can begin very well such as great headline be it on a website, a printed advertisement, a 10 second elevator pitch or even an email subject line. Then what was initially a good marketing strategy can very quickly turn bad and ultimately can become very ugly. The Good to Bad to Ugly happens every day of the week because the majority of sales people as well as marketing firms are 100% clueless about the purpose of marketing along with the goals.

Strategy 169

Strategy Marketing Ideal Customer Profile B2C 169

Increase Sales

APRIL 6, 2012

The medicine abounds to increase sales. From the little pills of blogs to the intravenous medications of intense sales training to the therapy treatment offered by sales coaches, there appears to be plenty of sick sales people and sales ill organizations not to mention desperate business leadership. Credit www.sxc.hu. Some in sales management and sales leadership appear to view all this medicine as a means to get immortality in sales, to become immune from the ups and downs within the business

Sales Leadership 167

Sales Leadership Coaching Negotiation Lead Rank 167

Increase Sales

APRIL 4, 2012

I’ll never forget a discussion I had with a radio talk show host, years ago. I was amazed. He could always start a discussion about anything. People called in and were engaged in dialogue with the host and other callers as well! How did he do that? He told me that dead air on a radio show made people uncomfortable. For starters, the sponsors of that time slot went crazy when there was no sound on the airwaves.

Facebook 163

Facebook Social Media Engineering Twitter 163

Increase Sales

APRIL 3, 2012

Top sales performers live and die this sales leadership talent of personal accountability. These individuals are at work before anyone else and usually are working after everyone else. Each day is a new challenge, a fresh opportunity to meet new friends they did not know, build new relationships and be available for when that potential customer’s value is matched by the value their solutions bring to the table.

Sales Leadership 161

Sales Leadership Account Commission Facebook 161

Increase Sales

APRIL 2, 2012

Those in sales management seem to fall into one of two roles that being sales killer or sales motivator. In Drive by Daniel Pink and a McKinsey quarterly article both appear to reinforce how these killer or motivator roles develop. With many organizations needing revenue, the hurry up and sell appears to be quite common. However there is probably more truth in the old adage “slow and steady wins the race.” Bottom line there appears to be a lot of counter productive behaviors from se

Motivation 158

Motivation Sales Management Promotion Sales 158

Increase Sales

MARCH 31, 2012

Do what you know works well or repetition should be at the top of the how to increase sales tips and snippets. How many small businesses to sales professionals continually seek another new way to market, to sell and all along they already have a proven way to increase sales based upon what has worked well in the past? Repetition be it for marketing, selling or even learning is a great strategy and tactic.

How To 135

How To Small Business Small Business Coaching 135

Increase Sales

APRIL 1, 2012

Today is Palm Sunday and the beginning for many Christians of Holy Week where passion, peace and palms become the focus. Credit www.sxc.hu. Years ago when driving I saw this phrase “The Passion Play” and truly could not reconcile passion with being crucified. This word truly did not make sense to me in this context. Actually, for years this phrase did not make sense to me.

Small Business 133

Small Business Small Business Facebook Education 133