Remove 2012 Remove Channels Remove Inbound Remove Tools
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PowerViews with Ann Handley: First, Get Your Strategy, Messaging & Story Right

Pointclear

2012 Challenge: How to Tell Stories, Create Compelling Content and Drive Interest. ” Outbound vs. Inbound: The Right Mix is a Blend of Both. Click to start video at this point — In response to a question about outbound marketing vs. inbound marketing, Ann talks about the right mix being a blend of both.

Strategy 171
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3 Underutilized B2B Sales Strategies in Social Media

Score More Sales

Research: Learn more about your competition and your customers’ market sectors by setting up a regular process of quick research on Twitter, LinkedIn Answers, Focus, Quora, SalesGurus and other places your buyers are, and tie that in with either Google alerts or a strong Inbound program to learn about customer segments.

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44 Important Marketing Productivity Statistics

Zoominfo

91% of the most successful users agree that marketing automation is “very important” to the overall success of their marketing across channels ( source ). billion worldwide in 2019, up from $2 billion in 2012 ( source ). 86% of marketers consider “ease of use” to be the most important factor when evaluating automation tools ( source ).

Marketing 160
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The 6 Must Use Tools to Win in Today’s Sales World

A Sales Guy

The tools available to influence the sale and how we sell have changed. There are more tools available to help people sell than ever before. Capitalizing on these tools is where the win will be. Most of the tools available to sales people today can fundamentally transform their prospecting and lead generation.

Tools 109
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PowerViews with Christopher Hosford – CRM/Marketing Automation/Social Convergence

Pointclear

Often their own salaries and their bonuses are tied to revenue and increases in pipeline channel.” It’s a very impressive tool.” So I think 2012 will see large movement in the direction of both mobile and the analysis of big data.” And they’re putting these primarily in the hands of salespeople.

CRM 178
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PowerViews with Jill Konrath: Changing Buyers Require Retooled Sales Reps

Pointclear

2012 Surprise: Slow Adoption of Technology Like Sales Intelligence Tools. And I’m not saying that these tools replace good selling, but they certainly augment it. She says the use of sales intelligence tools is good examples of technology that is critical to sales success today. That can be through any number of channels.

Buyer 154
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PowerViews with Ginger Conlon: Trustability & Your Customer's Voice

Pointclear

Click to start video at this point —Asked about what companies are thinking and doing about satisfying their customers in 2012, Ginger notes the combination of the current economy and customers having social media megaphones means companies can’t hide from what customers are saying anymore. Who can help me solve it?

Customer 145