4 Reasons Why CMO’s Should Care About Buyer Personas Today
SBI Growth
AUGUST 31, 2012
To learn more about how buyers are changing and how this affects demand generation, see the CMO's Guide To Stimulating Demand ). Check out her annual 2012 Internet Trends presentation - it is a gem. Follow Tony Zambito on Google+. It can make the difference between getting your marketing strategy right – or not. (To
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