How Small Gifts Can Create Big Marketing Wins
Zoominfo
OCTOBER 13, 2021
A 2018 study by the University of Zurich found that even a small gift from a sales representative makes customers much more likely to make a purchase. We don’t require prospects to take a meeting to claim the gift. For example, we offer a $7 gift card to prospects who sign up for a demo to bolster show rates. The results?
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