[Sales Alchemy]: Turning a “No” into a “Yes”
No More Cold Calling
JUNE 12, 2014
He challenges sales professionals to ditch the rote responses, get real, and face buyer objections as soon as possible. While preparing for a recent client training session, I listened in on some of the sales team’s calls. Own the Conversation. How do you transition into a conversation about the inevitable objection?
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