Sales and Marketing Management

JUNE 12, 2017

As Loreal Chief Marketing Officer Hugh Pile put it recently during a panel session of the British advertising group ISBA, “There’s a lot of discussion of left-brain logical skills, about science and analytics, and we need that stuff because of the marketing technologies that are available to use in programmatic and analytics.

Marketing 219

Marketing SAP Analytics Webinar Metrics 219

Pointclear

MAY 30, 2012

Working with a wide variety of clients from tech firms to sports properties and lifestyle brands, Andrew has crafted successful campaigns built around white papers, event-based advertising and sales training materials for clients such as Major League Baseball, Canon, DuPont, SAP, Business Objects, Oracle and many others.

Cost per Lead 154

Cost per Lead Top of Funnel Outbound Sports 154

Sales Hacker

JANUARY 13, 2021

Enterprise OEM software licensing is a multibillion-dollar segment of the software industry. It includes factual information, personal experience, and interviews from successful professionals on both the buy-side and the sell-side of enterprise OEM software licensing to ensure a broad mix of experience and ideas.

Licensing 74

Licensing Software Software Enterprise 74

Zoominfo

NOVEMBER 5, 2020

At ZoomInfo, we see a future where our software and intelligence power a closed-loop go-to-market cycle from data, to decision, to action. As an example, a large multinational telecom provider that targets very small businesses had been using ZoomInfo for enrichment and we had previously delivered a 47.3%

Lead Rank 246

Lead Rank Lead Scoring Ideal Customer Profile Oracle 246

Hubspot Sales

JULY 17, 2023

AI sales software structures data, analyzes sentiment, and finds patterns that need a closer look. So, let’s explore the 12 best AI sales software to supercharge your sales team. Table of Contents What is AI sales assistant software? These software solutions automate sales tasks. 5 Example Cases of AI Sales Assistants 1.

Forecasting 75

Forecasting Hiring Hubspot Analytics 75

Zoominfo

NOVEMBER 5, 2020

At ZoomInfo, we see a future where our software and intelligence power a closed-loop go-to-market cycle from data, to decision, to action. As an example, a large multinational telecom provider that targets very small businesses had been using ZoomInfo for enrichment and we had previously delivered a 47.3%

Lead Rank 130

Lead Rank Lead Scoring Ideal Customer Profile Oracle 130

OutboundView

SEPTEMBER 20, 2018

B2B Marketing and Sales teams need to be testing things like outbound marketing, paid advertising, PR, events, etc. For example; at OutboundView, when organizations are hiring inside salespeople, it typically means our services could be a fit. Outbound Marketing Software & Tools. For example, say you have 300 new targets.

Paid Content 34

Paid Content B2B Top of Funnel Outsourcing Services 34