Email Open Rates By Industry: See How You Stack Up
Hubspot Sales
FEBRUARY 8, 2018
Here are some interesting findings from the data: Out of the 29 industries, Marketing and Advertising companies have the lowest email open rates. Personalize your subject lines by using the recipient's name, mentioning their company, mentioning someone they know, or referring to a personal tidbit about them. Beauty and Fitness: 40%.
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