Tony Hughes

NOVEMBER 4, 2018

But here is the epiphany I had in working with these focus groups and capturing their issues and insights: Customer Relationship Management has been hijacked by software technology. Instead they talk about ‘customer experience’ initiatives and CRM is merely one piece of the puzzle (marketing automation, portals, mobility, social, etc.).

CRM 82

CRM Strategy Customer Epiphany 82

Customer Centric Selling

JULY 28, 2014

By Gary Walker, EVP of Channel Sales & Operations, CustomerCentric Selling® - The Sales Training Company. They had an epiphany! As a result, they modified their approach to their market. Sales Tip: Understand the Value of Your Offering to Your Prospect. Image courtesy of MisterMong at FreeDigitalPhotos.net.

Epiphany 61

Epiphany Prospecting Discount Engineering 61

Chili Piper

AUGUST 27, 2018

I was looking for some serendipitous, universe-conspiring epiphany that made all the other schools look dwarf in their karate “skillness” in comparison to the one he chose. Slow lead response times are a symptom of a larger issue which is marketing/sales alignment. Slow lead response times. Or even worse…never calling at all.

Lead Rank 40

Lead Rank Top of Funnel Inbound Marketing Qualified Lead 40

Sales Hacker

OCTOBER 7, 2021

A Vietnamese immigrant, dedicated mother, and seasoned technology executive, Hang Black has an extensive background in engineering, marketing, sales, and entrepreneurship. Melissa Murillo is an award-winning and highly skilled sales leader with over a decade of experience in marketing and business development specializing in the IT channel.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

Nutshell

NOVEMBER 25, 2020

Email marketing is the dominant channel for marketing communications when measured by ROI, reach, cost, etc., Before email marketing was commonplace, marketers used advertisements, fliers, coupons, and other distributed promotions in order to build their audience and reach potential customers.

Marketing 143

Marketing Webinar Metrics Email Marketing Top of Funnel 143