Bernadette McClelland

AUGUST 17, 2016

’ Or as Dubinsky (1981) notes, most customers consider salespeople as lowly paid, monotonous, uneducated, high pressure, phony individuals who they would never want to meet again. Americans thrive on the sales culture with conferences, think tanks, forums and the like.

Lead Rank 150

Lead Rank SME Conference B2B 150

Babette Ten Haken

SEPTEMBER 5, 2018

How are your best value added customer experience efforts sabotaged, both pre- and post-sale? What you do, when you are not actively selling, engineering, coding and serving, adds value to each customer’s experience of how it is to work with you. Instead, value added customer experience becomes your responsibility. .

Customer 109

Customer SME Retention Engineering 109

Babette Ten Haken

OCTOBER 22, 2018

Will they take corrective action by increasing product and service pricing? Or will they ask those front-line individuals about the real root causes of decreased sales revenue? Each with their own, branded customer loyalty program. Then, the customer service manager offered to sign me up for a new account, with a new password.

Ideal Customer Profile 66

Ideal Customer Profile Loyalty Customer SME 66

Babette Ten Haken

MAY 20, 2019

If all you think you do is communicate via presentations, blogging and/or article writing, then you have a perceptual gap about yourself. Because professional communication soft skills create employee and customer experiences: about you and your unique mindset. Especially in industries with STEM and left-brain stakeholders.

Ideal Customer Profile 73

Ideal Customer Profile SME Social Media Retention 73

Sales Hacker

OCTOBER 7, 2021

Women in sales often have a polarizing experience. In the Sales Hacker video series Aha Moments , I asked 10 women: “What is one ‘aha moment’ you’ve had in your sales career?”. The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

Babette Ten Haken

MAY 8, 2019

I read articles and listen to webinars and hear speakers talking about digital transformation of the IoT workplace. Frequently, these end-user stakeholders hold the keys to the type of practical and cost-effective problem-solving which retains customers, post-sale. Do you have an inclusive storytelling culture or not?

Ideal Customer Profile 88

Ideal Customer Profile Outsourcing Services Customer SME 88