B2B Demand Generation Incentives Media 
Zoominfo
JULY 25, 2023
In the not-so-distant past, a significant portion of a typical business-to-business (B2B) sales professional’s life revolved around in-person meetings with key prospects and high-value clients. Today, as much as 80% of B2B decision-makers prefer remote or even fully self-serve sales interactions. Why Invest in B2B Lead Generation?
Sales Hacker Training
MARCH 14, 2023
What is lead generation? Lead generation can be a mix of inbound or outbound techniques aimed at attracting potential customers to your product or service. We’ve broken down the best lead generation tools into four distinct categories. Cognism provides accurate mobile phone numbers and B2B emails. The best part?
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No More Cold Calling
OCTOBER 22, 2015
New research from demand generation firm Vorsight paints an even more dismal picture of cold calling, suggesting it takes 60 to 90 dials to actually get meetings. Those ploys might work in the B2C space, but it smacks of a product push and commodity sale in the B2B space. Who has that kind of time? Want to learn more?
The Pipeline
DECEMBER 16, 2011
I would add another disconnect that prevents sales training from achieving a positive return on investment is a lack of alignment between the organization’s strategies, structure, processes/operations, incentives and people. RT @renbor: The REAL Problem with Sales Training [link] #B2B #Sales #guestpost #productivity #salesleadership.
Green Lead's B2B
AUGUST 18, 2010
Appointment Setting is a part of demand generation that is done through vendors that specialize in the task, or by inside sales teams that add it to their roster of tasks. There are several ways that you can keep your B2B appointment setting team cranking and happy, too. Do you know what your reps hold dear. Is it cash?
Delicious Sales
MAY 2, 2012
Incentives (379). Demand Generation (181). Social Media (2543). Media (2930). B2B (1578). Customer Service (995). Inside Sales (849). Channels (799). Advertising (694). Selling Skills (528). Outside Sales (81). Customer (6670). Opportunity (3675). Closing (3085). Conversion (2818). Positioning (2599).
Sales Hacker
JANUARY 24, 2018
Good lead generation systems need a strong foundation. Social media is going to play a big part in your lead generation efforts. What are your biggest demand generation challenges? The B2B crowd love how-to information and trend data. And that foundation is a credible personal brand. You check the date.
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