Zoominfo

AUGUST 20, 2019

Blogging is one of the most effective ways to build brand awareness. But coming up with good blog post ideas can be challenging. Here are 50 business blog ideas to help you fall back in love with blog writing. ZoomInfo MarketingOS Finally, ABM with data you can trust. Give a sneak peek of a new product/service.

Epiphany 100

Epiphany Scale Industry Account Based Marketing 100

Zoominfo

JULY 25, 2023

With ZoomInfo’s MarketingOS , you can automatically target accounts that fit your ICP. ZoomInfo’s SalesOS platform is the clear leader, supplying GTM teams with over 80 million direct dial contacts, 140 million email addresses, and millions of intent signals across more than 11,000 topics.

Lead Generation 130

Lead Generation Lead Rank Ideal Customer Profile Lead Scoring 130

Zoominfo

AUGUST 1, 2022

ZoomInfo MarketingOS Finally, ABM with data you can trust. Example: A blog about time-saving marketing automation is driving 80% of results, indicating that productivity is a topic of interest to your target audience. That’s where the ZoomInfo MarketingOS platform comes in. Let’s dive into each category.

Account Based Marketing 130

Account Based Marketing Top of Funnel Lead Rank Ideal Customer Profile 130

Zoominfo

MAY 21, 2021

When research on a particular topic is higher than usual, the account spikes on those topics. Sales and marketing teams armed with these behavioral signals can then prioritize accounts that are spiking on relevant topics over equally qualified accounts that don’t show intent. Of course, it’s hard to act on raw data.

Intent Data 130

Intent Data Intent Lead Rank Data 130

Zoominfo

NOVEMBER 8, 2021

What topics are trending in your targeted region? ZoomInfo MarketingOS Finally, ABM with data you can trust. Do they prefer blogs and webinars over press releases and whitepapers? How and why are people using their services? What problems are they solving for their customers? Intent data. Are people more formal or laid back?

Demand Generation Agencies 130

Demand Generation Agencies Webinar Metrics Lead Rank Marketing Qualified Lead 130

Zoominfo

JULY 14, 2023

Content marketing is a broad channel that can include different types of content such as blogs, eBooks, research reports and one-pagers. Paid search advertising Paid search advertising targets potential customers while they are browsing the web for topics related to your business.

Paid Content 130

Paid Content Report B2B Top of Funnel 130

Zoominfo

MARCH 30, 2023

When potential customers are doing anonymous research, they’re searching for key terms and phrases that you can track as intent topics to move accounts into the awareness stage. That lead can be automatically added to a nurture campaign based on that content topic, related topics, or their job function.

Top of Funnel 130

Top of Funnel Lead Rank Funnel Marketing Qualified Lead 130