Active Listening in Sales: The Ultimate Guide
Hubspot Sales
APRIL 23, 2018
As John Doerr writes , reps who don’t listen miss the opportunity to build rapport, uncover buyer needs, and let the prospect know you understand their world. Active Listening isn’t only applicable to sales, nor is it a new thing. Sales reps are often too busy talking to listen. or worse, never really gain their interest.
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