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B2B Sales Training Techniques and Best Practices

Highspot

A well-designed program, paired with a robust training software , will empower your sales reps with the knowledge they need to deliver value and close more deals. Technology Training Technology training keeps sales teams up-to-date with the latest tools and solutions to streamline the sales process, from CRM systems to data analytics.

B2B 52
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Can Your Marketing Team Increase Sales Productivity?

Zoominfo

Buyer personas are semi-fictional profiles of your ideal buyers constructed using research, observation and thorough analysis of customer data. Leverage the power of sales and marketing automation tools: There’s no way around it – lead scoring is difficult to handle manually. Take a collaborative approach to buyer personas.

Lead Rank 201
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4 Ways to Master Your Sales Etiquette on Social Media

Vengreso

Chances are if you are in sales, social media is already a prominent part of your personal life. And now, thanks to social selling , it’s hopefully a big part of your professional life as well. An incredibly valuable tool for gathering this intelligence is through the usage of social media networks.

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Digital Marketing Takes Center Stage

Sales and Marketing Management

You may do it in pieces, but it’s more than just buying digital tools. Interestingly, Casey says digital marketing technologies such as content marketing platforms and social advertising solutions have become less important to invest in separately since newer tools incorporate those elements into their capabilities.

Marketing 120
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What is a reasonable number of contacts in your social network?

The Ultimate Sales Executive Resource

In the age of Social Selling, imbalances can lead to wasted efforts and mitigated results. An engineer can only create successful constructions if he/she respects the limits of the material used for the construction. This leads though to the question what is the material of a social network? Why should you care?

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An Open Letter to Social Sellers Everywhere

Tony Hughes

Dear Social Seller of 2015, Now that I've got your attention I must warn you. It is dangerous to implement basic social selling techniques. I wanted to take a moment to express a word of caution in applying a cure-all or over-simplified approach to strategic selling within social mediums. Let me make my case.

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9 Sales Trends to Watch for in 2018

Circleback

2018 will see the development of more new tools and technologies powered by AI. So, use the technology to stay ahead, help target right customers at the right time, and equip your workforce better with the latest tools. And amidst a variety of the available channels, social media seems to be getting quite popular. Happy 2018!

Trends 20