SBI

JUNE 12, 2019

An accomplished enterprise SaaS leader with over 15 years of experience bringing innovative and disruptive technology to market, Derek has worked for organizations from sales enablement tools like BigMachines (acquired by Oracle) to marketing analytics platforms like Adometry (acquired by Google). Opportunity Management. Industry News.

Hiring 63

Hiring Enterprise Enterprise Leads 63

SBI

OCTOBER 28, 2019

With Whitespace+, users are provided increased clarity within key accounts, which makes cross-selling and up-selling easier by showing product penetration, competitors in play and future potential. Contacts+ helps users assess the strength of account relationships through the monitoring of email interaction activity. Opportunity Management.

SAP 52

SAP Penetration Enterprise Enterprise 52

HeavyHitter Sales

APRIL 7, 2013

Inability to Penetrate New Accounts. One of the most difficult tasks in all of sales is to penetrate new accounts. In almost every interview, salespeople also lamented the lack of leads being generated by their marketing department as well. Product Commoditization. Price versus Value. Administrivia.   Pre-sales Resources.

Study 146

Study B2B Penetration Lead Rank 146

Sales Hacker

JUNE 14, 2021

Sales and marketing teams start their account-based sales (ABS) and account-based marketing (ABM) programs with strategic intentions. They target those that are in-market and those that should be showing intention. They start worrying about how many touchpoints are sales and marketing hitting. But then things change.

Account Based Marketing 82

Account Based Marketing Top of Funnel Ideal Customer Profile Account 82

InsideSales.com

OCTOBER 23, 2019

CMO (Chief Marketing Officer). “I think it’s really unusual, and that’s why we’re really selling more enterprise software than Oracle or SAP.” “I think it’s really unusual, and that’s why we’re really selling more enterprise software than Oracle or SAP.”

Decision Maker 63

Decision Maker Cold Calling How To Gatekeeper 63

Hubspot Sales

JULY 17, 2023

This led to significant improvements in three key areas: driving more high-value customer interactions, creating a seamless omnichannel journey, and increasing business from mobile marketing. SAP saw a 400% surge in customer engagement with MRP. The tool can produce compelling and personalized marketing emails.

Hiring 73

Hiring Forecasting Hubspot Analytics 73

SBI

JUNE 25, 2019

The investment will fuel Showpad’s continued global expansion and new product development as Showpad accelerates delivery on its mission to empower sales and marketing to sell the way modern buyers want to buy. To date there has been enormous innovation in automating the marketing and sales workflow. Pieterjan Bouten, CEO of Showpad.

SAP 74

SAP Sales Enablement Banking Penetration 74