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10 of the Best Lead Generation Software Tools for Your Business

Nutshell

Choosing lead generation software can be tricky, though, with so many tools to choose from. Lead generation tools help businesses like yours attract, retain, and close leads by cultivating meaningful relationships with them. Benefits of lead generation software So, why are lead generation tools so important for businesses?

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Chairs are Dead—and Other B2B Marketing Hogwash

Pointclear

In 2015, I wrote this blog for Sales & Marketing Magazine: Dead is Dead (in Sales & Marketing). It seemed like, suddenly, a lot of things were dying: cold calling was dead; telephone prospecting was dead; outbound marketing was dead … many said that even marketing was dead. Note this quote from Marketo.

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3 Ways AI Empowers Sales Enablement & 10 Sales AI Tools to Help

LeadBoxer

Equipping your department with tools driven by artificial intelligence (AI). This guide takes a deep dive into what sales AI is, how it aids your team’s success and 10 of the best software options for the job. Read on or jump ahead to these sections: What is Sales AI? 3 Ways AI Improves Sales Enablement. What is Sales AI?

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Sales Skill-Sets vs Sales Tool-Sets

SBI

Of course, my retort is that you won’t increase sales if you don’t have the right tools to compete more efficiently and effectively. They would ask, “What good is a prospect research tool if reps don’t know how to get a decision maker to engage?” Sales Skill-Sets. SalesTool-Sets.

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The Evolution of Sales Tools and the Efficiency Paradox

SBI

Think about the most recent communication you sent to a prospect. Picture who the prospect was, what you wrote, and what your objective was. The reason I’m using this absurdly outdated example is to make a point about the drivers behind the evolution of tools and the importance of investing in new tools.

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98% of Potential Prospects from this One Group are Hiding in Plain Site

SBI

Granted, not all 98% of those hard won visitors are prospects. That’s the premise behind real-time personalization (RTP) software and Marketo’s ebook entitled “ Unmask Inbound Visitors. ” I agree that RTP is a valuable tool. What if you could “Unmask” them? First, here’s how RTP works. This is seriously powerful stuff.

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98% of Potential Prospects from this One Group are Hiding in Plain Site

SBI

Granted, not all 98% of those hard won visitors are prospects. That’s the premise behind real-time personalization (RTP) software and Marketo’s ebook entitled “ Unmask Inbound Visitors. ” I agree that RTP is a valuable tool. What if you could “Unmask” them? First, here’s how RTP works. This is seriously powerful stuff.

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