Pointclear

JANUARY 26, 2012

Outbound telemarketing The telephone is the Swiss Army knife in the B-to-B marketer’s backpack: a flexible, personal, dependable resource with infinite applications. The DMA’s 2010 Response Rate Report reported a healthy 1.68% response rate to B-to-B prospecting letter mail and 2.18% to its cheaper cousin, postcard mail.

Media 233

Media Direct Mail netFactor Trade Show 233

Score More Sales

NOVEMBER 30, 2010

by Lori Richardson on November 30, 2010. Give your favorite small business owner a gift this year of a business building tool or professional services they can use. Tricycle Telemarketing. Tricycle Telemarketing. Sales Tools. Sales Tips and Strategies to Grow Revenues. Consulting. Business Failure. Categories.

Small Business 123

Small Business Small Business Lead Rank Lead Scoring 123

Your Sales Management Guru

JANUARY 2, 2011

These plans may include increasing the number of 1) blitz days for telemarketing, 2) increase sales strategy tools or 3) a new sales training program to increase skill development. I wish you all the best for this year and I appreciate your interest in our organization and our tools and blog thoughts.

Sales Leadership 66

Sales Leadership Hiring Telemarketing Face-to-face 66

Sales Training Advice

JULY 14, 2010

This activity got me thinking about how we run our businesses, and how we all need to regularly pick up the trash in our sales approach—in other words, by doing an inventory of how we interact with prospects and customers and unloading the strategies and selling tools that just aren’t working. Do you sound like a radio ad or a telemarketer?

Cold Calling 67

Cold Calling Face-to-face Social Media Referrals 67

Jonathan Farrington

AUGUST 10, 2012

We even had one sales rep follow-up on a lead by saying: “Some telemarketing company in Atlanta said you were interested in buying our solution. Companies could close up to five times more business without additional tools by simply optimizing the current marketing and sales process. Most sales people start selling at Step #5.

Top of Funnel 35

Top of Funnel Sales Qualified Lead Sales Enablement Lead Rank 35

The ROI Guy

NOVEMBER 8, 2006

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean Powers Diagnostic Assessment Tool: the Sag.

ROI 40

ROI Ideal Customer Profile Social Media Customer 40