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The Comprehensive Guide to Consolidating Your Marketing Tech Stack

Zoominfo

In 2011, Scott Brinker compiled the first of many marketing technology “Supergraphics,” illustrating the rapid growth of companies supplying digital marketing tools. “We’re in a time of uncertainty,” says Hussam AlMukhtar, senior director of demand generation at ZoomInfo. Will it increase or harm alignment?

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The Pipeline ? Selling to Mr Know-it-all

The Pipeline

December 2011. November 2011. October 2011. September 2011. August 2011. April 2011. March 2011. February 2011. January 2011. May 20th, 2011. May 31st, 2011. May 20th, 2011. May 20th, 2011. May 20th, 2011. May 20th, 2011. May 20th, 2011.

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How a Customer-Centric Framework Can Drive Massive Growth for Your B2B Sales Org

Vendor Neutral

iCentera was acquired in 2011 by Callidus Software. Andrew Mewborn, Outreach Andrew is an engineer turned B2B go-to-market enthusiast. At most previous companies as well as at enablement platform Saleshood, he focuses on marketing strategy, demand generation and growth tactics but his work usually spans into all aspects of marketing.

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SalesProCentral

Delicious Sales

Demand Generation (181). Engineering (791). 2011 (3304). Brian, CMO of Lattice Engines, recently presented a session on predictive analytics at the Inside Sales Virtual Summit. Tools (2872). Sales Management (2614). Software (1035). Customer Service (995). Inside Sales (849). Channels (799). Advertising (694).

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The Ultimate Guide to Choosing a Winning Sales Methodology

Highspot

And not just the salespeople but those who support the process, such as consultants, sales engineers, and so on. What it is: In 2011, Matthew Dixon and Brent Adamson published “The Challenger Sale: How to Take Control of the Customer Conversation.” The Challenger Sale.