Analytics Data Smart Company Tools 
Sales and Marketing Management
JUNE 1, 2018
Do you need to develop or sharpen your team’s analytics skills? Not surprisingly, several respondents emphasized the importance of advancing tech skills, including understanding tech stacks and embracing the wave of customer data. But where to begin? Get them proficient with more marketing technologies? Stories get a revival.
Cincom Smart Selling
JANUARY 27, 2015
Smart companies don’t have software initiatives; they have business initiatives that drive software purchases. When you have disparate tools, you can’t do that, since they often don’t integrate together. Worse, the tools won’t work across the whole process. Worse, the tools won’t work across the whole process.
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Sales Hacker
NOVEMBER 21, 2019
The Salesforce State of Sales report notes that only 46% of sellers have access to client and prospect data insights (something that 85% of salespeople say helps them produce). Salespeople, especially on the enterprise level, need to understand their company, their product, their market, and their buyer exceptionally well.
Cincom Smart Selling
MAY 8, 2024
Smart companies research target audiences thoroughly in order to tailor messaging: Develop specific persona profiles exploring both demographics and psychographics of ideal customers Identify optimal communication channels—email, web, mobile, etc. Personalize messaging with integrated customer data like order details or location.
SugarCRM
AUGUST 19, 2019
It’s a trend that’s set to continue: according to a recent IDC Data report , manufacturing is expected to top the international leaderboard of industries investing in IoT solutions in 2019, to the tune of 197 billion USD. But without the right tools to analyze and leverage that data, it’s meaningless.
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