Sales and Marketing Management

SEPTEMBER 6, 2019

Smart companies saw the possibilities of cyber customer service from the beginning, and jumped right on that bandwagon. For the first time in decades, email and live chat support made it possible to quickly and easily communicate with a real person instead of a computerized menu or canned response.

Social Media 184

Social Media Outsourcing Services Customer Service Media 184

Cience

DECEMBER 1, 2020

Your customers are one of your company’s most important assets. Although new sales are important, smart companies also focus on retention. The CRM: A Key Customer Retention Tool. Your CRM stores all data about your customers. Then you use that data to drive customer retention. Gather Data.

Retention 96

Retention Webinar Metrics CRM Ideal Customer Profile 96

Sales and Marketing Management

JUNE 1, 2018

Not surprisingly, several respondents emphasized the importance of advancing tech skills, including understanding tech stacks and embracing the wave of customer data. Demonstrating emotional intelligence and empathy goes a long way in marketing communications; no one wants to be treated as if they’re a data point.

Marketing 226

Marketing Telemarketing Scale Education 226

SBI

JUNE 10, 2015

In everything we create—from our learning management system and custom training content to our m obile sales apps and observation tool —the user experience is ridiculously simple and highly engaging. Plus, our tools are versatile. Assistant captures everything during customer interactions, including data from prospects that don’t buy.

Up-Sell 50

Up-Sell Decision Maker Revenue Closing 50

Cincom Smart Selling

JANUARY 27, 2015

Smart companies don’t have software initiatives; they have business initiatives that drive software purchases. When you have disparate tools, you can’t do that, since they often don’t integrate together. Worse, the tools won’t work across the whole process. Worse, the tools won’t work across the whole process.

Scale 48

Scale Smart Company CRM Microsoft 48

Sales Hacker

NOVEMBER 21, 2019

The Salesforce State of Sales report notes that only 46% of sellers have access to client and prospect data insights (something that 85% of salespeople say helps them produce). Salespeople, especially on the enterprise level, need to understand their company, their product, their market, and their buyer exceptionally well.

Ideal Customer Profile 85

Ideal Customer Profile How To Churn Face-to-face 85

SugarCRM

AUGUST 19, 2019

It’s a trend that’s set to continue: according to a recent IDC Data report , manufacturing is expected to top the international leaderboard of industries investing in IoT solutions in 2019, to the tune of 197 billion USD. But without the right tools to analyze and leverage that data, it’s meaningless.

Trends 20

Trends SugarCRM B2C CRM 20