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Service Accelerates Growth

SugarCRM

SugarCRM’s mission is to provide a platform that helps our customers serve their customers. A sales team in lockstep with your service team will provide the foundation to retain and grow the relationship with your customers. This adds a whole new continuous feedback loop for both sales and service.

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8 Ways Modern CRM is Reshaping The Manufacturing Industry

SugarCRM

The adoption of new channels and technologies, such as consumerization of B2B, reduction in layers of distribution, the Internet of Things (IoT), Analytics, and AI, are disrupting traditional business models and creating new opportunities for growth. The organization benefits when sales share a CRM platform with service agents.

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How Technology Is Forging the Future of Sales

SugarCRM

Organizations trying to drive their sales strategies by looking in the rear-view mirror of customer insights quickly found themselves outmatched by competitors with forward-looking sales strategies. The pandemic put the kibosh on in-person sales meetings and fueled a rise in the adoption of digital channels for sales interactions.

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3 Strategies for Improving CX

SugarCRM

In contrast, global SugarCRM research found that 58% of companies say their customer churn has increased in the last 12 months. While the pandemic has introduced new customer experience trends and reminded us of the value of relationships, we are increasingly seeing businesses prioritizing service-driven over sales-driven agendas.

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Lead Nurturing Black Book: Learn How To Setup and Optimize for Growth

SalesHandy

30% of sales professionals believe that having introduced lead nurturing has been the most significant benefit to their team, resulting in better responses to campaigns and easier segmentation. Lead nurturing plays an essential role in high converting sales processes. Clearly, sales teams cannot skip on lead nurturing.

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From Reactive to Proactive: How Organizations are Using AI-Infused CRM to Level-Up CX

SugarCRM

Discover some insights in this article that will help you use AI CRM insights to grow your business and accelerate your CX efforts. One perfect example of leveraging CRM systems is running analytics on invoice information in your ERP tool to help predict and offer your sales and marketing teams actionable insights.

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7 Ways Businesses Can Harness the Speed of Technology to Reduce Customer Churn

SugarCRM

The customer turnover rate is now nearly one-third worldwide, whereas in the US, businesses are losing nearly one out of every two customers they gain (47%), according to my company’s survey of 1,600 global sales and marketing professionals worldwide—which shows that companies are ill-prepared to counter the trend.

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