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Does Swag Work as a Sales Tool? (Here’s What the Data Says)

Sales Hacker

More recently, companies have started to integrate swag into their sales sequences, driving healthy growth for the entire industry. These items end up in the trash, hardly a worthy investment of your firm’s marketing and sales budgets. . a note: some of our industry has vehemently spoken out against this article). The new SaaS.

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Midsize Business Optimistic

Score More Sales

The businesses who participated all have annual sales revenues between $10M and $1B. This ties into the great importance of mobile in business in 2015 and beyond – a topic we’ll be discussing in depth in upcoming articles, podcasts, and e-books. Lori speaks, writes, trains, and consults with inside sales teams in mid-sized companies.

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How Sales Operations Can Link Product Management to the Buyer

SBI Growth

Tony Zambito recently wrote a compelling article about the need to inform the buyer. It is time for Sales Operations to inform the Builder of the product. Sales Operations can link Product Management to the buyer. Buyer-generated content influences the sales cycle long before they talk to you. The buyer knows why.

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Webinars are Hot – Woosh! Plugin Automates the Details

Fill the Funnel

The tool that I use the most, and recommend to my clients is GoToWebinar (GTW). Full-Disclosure: I have been involved with sales and marketing Web Tools for over ten years now and this is the first time that I have become a part of the company that built it. Original article: Webinars are Hot – Woosh!

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Guest Article: Agile Field Sales Teams are the New Winners

Jonathan Farrington

Agile Field Sales is an emerging paradigm made possible by the rapid expansion of capabilities in cloud and mobile technologies. Emerging tools that require little or no IT resources to implement and run, enable sales management to examine, assess and adapt their tactics in direct response to what they see going on in the field.

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Email Open Rates By Industry: See How You Stack Up

Hubspot Sales

As a sales professional, you’re sending emails all day, every day. As a bonus, after you find out your benchmark we provide the tips and tools for you to improve your open rate by up to 11%. My favorite part of your recent article”. Marketing and advertising companies have the lowest sales email open rate.

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The Most Effective Sales Strategies Aren’t Digital

No More Cold Calling

How can your sales team sell if they’re “not there?” We haven’t rewired ourselves just because the world has gone wireless. And when it comes to effective sales strategies, relationships are key to closing deals and getting referrals. Read the rest of Vanderkam’s article.). Even in the Sales 2.0

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