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Enterprise sales lessons: How I almost closed Google, Intuit & Oracle

Close.io

From B2C to B2B. We were a tiny team—just myself as the founder and one engineer. I want to have engineers around the world teach each other.”. We hustled hard, we pitched perfectly, the product concept was great, and high-level leadership loved it, not just at Google, but also at Intuit and Oracle. It was mid 2007.

Oracle 53
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The difference between a product-led, sales-led & marketing-led approach

Close.io

It is important to understand that a product-led approach creates company-wide alignment across teams like marketing, sales, customer success, engineering and design. This contradicts, of course, with the fact that customer acquisition cost (CAC) is up 50% in the last five years across B2B and B2C. Image source: ProfitWell.

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Social Selling is Just … Selling: A Contemporary Guide

DiscoverOrg Sales

For Kenny Madden and other sales professionals who use this tool successfully, social selling is just … selling. For B2C and service-oriented sellers, it might be Facebook first. Want to Build a Sales & Marketing Lead Engine? For sales professionals, it’s probably LinkedIn. You do you. Get Started With a Sample of Our Data.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

A Vietnamese immigrant, dedicated mother, and seasoned technology executive, Hang Black has an extensive background in engineering, marketing, sales, and entrepreneurship. She holds a BS in Chemical Engineering from the University of Texas at Austin and lives in Los Altos, California with her two children. Anneke Seley. #12

Hiring 130
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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

By combining Seismic’s industry leading sales enablement and asset management functionality with Percolate’s content orchestration and campaign planning tools, marketers will have comprehensive control and agility to efficiently align the most compelling and personalized content wherever and whenever the customer interacts with their brand.

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Best Sales Blogs: The Ultimate List of 55+ (Recently Updated!)

LeadFuze

Sales Engine. Blogger Blurb: Content is mainly produced by Vanna Logothetis and Sales Engine CEO Craig Wortmann. He has had the privilege of helping more than 100,000 salespeople become top revenue producers at companies including IBM, AT&T, EMC, Oracle, NEC, McAfee, Cadence and hundreds of companies. The Gist: .