the-truth-about-stopping-your-dream-client-from-going-dark Blog Related Topics 
Anthony Iannarino
JUNE 22, 2019
Have you ever said, “The prospect has gone dark ?” Or have you ever complained that your dream client “ghosted you,” engaging with you through some part of the sales conversation only to cut off all communication? Maybe you didn’t sell the prospect the value of going through the process. But wait,” you say.
Tony Hughes
SEPTEMBER 24, 2018
Humor me, as there's much that seasoned enterprise sellers could learn from the enduring wisdom of Robert Frost. The woods are lovely, dark and deep. But I have promises to keep, and miles to go before I sleep.” You must grit your teeth and boldly hang in there for that ninth month of an enterprise sales cycle on occasion.
Anthony Iannarino
JULY 30, 2019
You would prefer to win now than, say, four months from now. Better results now are better than results later, something that is true for your dream client too. What seems to be efficient is so ineffective , it slows sales to a crawl, if it doesn’t cause the client to dark—or disengage completely.
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